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  1. Can Egg Replacers Satisfy Customers’ Taste Buds?

    Can Egg Replacers Satisfy Customers’ Taste Buds?
    Used in the creation of almost every baked good we can think of, eggs add flavor and perform the important function of holding the ingredients together. Egg replacers have seen a growth in popularity in recent years, attributed in part to the increase of individuals trying a vegan diet, which means that more and more bakeries are looking to make...
  2. Cupcakes: Reasons They Remain a Favored Dessert

    Cupcakes: Reasons They Remain a Favored Dessert
    When it comes to dessert popularity, trends are always changing. One day we loved the macaron and the next cake pops reigned supreme. But the one dessert staple that has stood the test of time, retaining favor above the rest, is the cupcake. A single-serve treat that can be prepared for any event, the cupcake can be dressed up with...
  3. Both Baby Boomers and Generation Z are Changing the Food Industry

    Both Baby Boomers and Generation Z are Changing the Food Industry
    The food industry has seen big changes in recent years with organics foods and ethnic options becoming more prominent. According to BakingBusiness.com, these changes are led by both Baby Boomers (age 51 to 69) and members of Generation Z (17 and under). Both sets of consumers are much more aware of the foods they are putting in their bodies than...
  4. Google Food Trends of 2016

    Google Food Trends of 2016
    This April, Google released an interesting and detailed report about food trends of all kinds. From options like the Bundt cake that have shown steady growth in past years to the trends like rainbow donuts that skyrocket to fame just to fizzle out quickly, there are many different insights to be gained from this document. The report included top trending...
  5. Create a ‘Buying Environment’ in Your Bakery

    Create a ‘Buying Environment’ in Your Bakery
    Even if your bakery has the most delicious treats in town, there is much more to getting customers to pick up their breads, cookies and pies at your store than a promise of flavorful goodness. Shoppers want a visit to their favorite store to be a special experience, one that allows them to escape from their stresses for a minute...
  6. Being 'Unconventional' with Your Business

    Being 'Unconventional' with Your Business
    It's not that you don't have something fantastic to offer your customers. After all, few people can resist freshly baked breads, pastries and other treats. With so many other businesses -- food related and otherwise -- vying for attention, it can be difficult to get noticed amid all the din and clamor. Going the unconventional route enables you to build...
  7. Advice for Hiring Summer Help in Your Bakery

    Advice for Hiring Summer Help in Your Bakery
    With the school year almost over and the weather warming up, your mom and pop shop may soon be experiencing an influx of customers as more and more people stop in for cold brew coffees and pastry treats during walks and bike rides around the neighborhood. All these extra visitors are great for business, but they might have your staff...
  8. The Art of Finding and Retaining a Skilled Cake Decorator

    The Art of Finding and Retaining a Skilled Cake Decorator
    If your bakery is in the cake decorating business, you probably know how difficult it is to find – and retain – an incredibly talented decorator. Baking a delicious cake may be the foundation of your business, but decorating it with style and flair will ensure that customers continue to walk through your doors to create cakes for their birthday...
  9. Bakery Packaging Trends for 2016

    Bakery Packaging Trends for 2016
    When it comes to baking breads, pastries, pies and cookies there is much more to take into consideration then just how delicious your treats taste. Presentation is an especially important piece of the sales puzzle, and as technology and consumers change, so do the standards for bakery packaging. According to Mintel and Bake Magazine, there are six key themes to...
  10. Will Your Bakery Be Serving Cold Brew Coffee This Summer?

    Will Your Bakery Be Serving Cold Brew Coffee This Summer?
    As the weather grows warmer and you begin to see couples and families strolling around the neighborhood, enjoying the beautiful summer sunshine, you are probably wondering how you can get them inside your shop for an afternoon snack. There are plenty of different marketing tactics for you to try, from hanging a brightly colored banner in your window to putting...

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